Holding news

ECO-Culture’s tomatoes are given a sustainable product certification at the Russian Indoor Farming Exhibition

Greenhouse-grown tomatoes of F1 Belido variety from ECO-Culture earned the highest score at the “Znak Kachestva XXI veka” (“XXI Century Quality Mark”) contest held during the “Greenhouses of Russia” international exhibition. The unique first-generation hybrid cultivated at “Ovoschi Chernozemya” greenhouse complex received the “Ecologically Safe Product Certificate”. This document confirmed the high quality of the product, as well as its completely natural composition.

ECO-Culture company holds the exclusive rights to produce a number of premium hybrids, which have won recognition not only from consumers but also from experts. The Exclusive product line has about a dozen items to offer, each of which promises unique gastronomic discoveries to all the admirers of fresh and juicy tomatoes.

The XVIII International Specialized Exhibition “Greenhouses of Russia” was held in Moscow on the grounds of the All-Russian Exhibition Center from June 8 to 10. The event ranks among the most important for the greenhouse industry not only in our country but also in the world. More than 140 producers and retailers from Russia, Belarus, Kazakhstan, the Netherlands, Bulgaria, Italy, Belgium, Japan, Israel, Spain, and many other countries presented their achievements at the exhibition.

Environmental friendliness and food safety were one of the main leitmotifs of the event. These were the criteria used by the organizers and hosts of the “XXI Century Quality Mark” competition to evaluate the characteristics of fruits and vegetables grown in greenhouses. For the contest, the agricultural holding presented cherry tomatoes from the premium variety selection. The Belido hybrid received the highest score from the competent jury, which noted not only the composition but the gustatory characteristics of the tomatoes, too.

According to Zhanna Yeronina, the Head of Marketing at ECO-Culture, product quality has always been and remains a priority issue for the company. It is the employees’ greatest concern to ensure that the holding’s greenhouse tomatoes are the best in all aspects – good-looking, tasty, environmentally friendly and healthy at the same time. The certificate received by the line’s flagship product is a clear indication that the company managed to achieve the desired result. Now ECO-Culture can be proud not only of the fact that its tomatoes are tasty and popular but of the product’s complete ecological safety, too.

Premium Belido tomatoes are very well-known to customers and are marketed under the Red Desire brand name. In addition to its juicy, fleshy texture, the round, bright red fruits of this hybrid cherry variety have a high Brix index. That is what makes them probably the sweetest and tastiest tomatoes on the domestic market!